Warning about Expo Guide!
A company calling itself Commercial Online Manuals is now offering our customers insertions in the Expo Guide catalogue for three years at a cost of 1,018 per year.
None of the exhibitions/trade fairs organised by the Swedish Exhibition Centre are behind this catalogue, and we wish to bring it to the attention of all our exhibitors that the letter from Commercial Online Manuals is misleading. The contract is formulated in such a way as to make it very easy to sign it without realising what one is committing oneself to. In addition, the annual cost is only shown in small print.
As some of you may recall, a company called Construct Data Verlag (CDV) used the same methods when offering exhibitors insertions in the Fair Guide catalogue. CDV was brought before the courts and found guilty of misleading marketing practices.
Fairlink, the professional and industrial council for Scandinavian trade show organisers, estimates that some hundred Scandinavian companies fall for this scam every year. The figure for companies in the rest of Europe must run into the thousands.
For more information, see: http://stopecg.blogspot.com/2007_02_01_archive.html